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Norton Tina R , Lazev Amy B , Schnoll Robert A , Miller Suzanne M
The impact of email recruitment on our understanding of college smoking
Addictive Behaviors. 2009 ;34(6-7) :531-535
PMID: Peer Reviewed Journal: 2009-07777-007    PMCID: PMC2802216   
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Email recruitment is growing in popularity; however, this convenience sampling method may yield very different results from prior convenience sampling methods. Participants in the current study were 825 undergraduate students, 446 recruited through a campus wide email and 379 recruited through Introductory Psychology courses, who completed an on-line survey on smoking and health. Outcomes varied significantly by group. Introductory Psychology students reported higher smoker self-concept, more pros of smoking, and were more likely to view smoking as a method of negative affect reduction. The current study suggests that recruitment method can bias our understanding of smoking behaviors among college students. (PsycINFO Database Record (c) 2009 APA, all rights reserved) (journal abstract).
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